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How to Build a Financial Model That Investors Actually Read
By Hugo Bradshaw | TBG Updated: June 2026 Why Do NZ Startup Founders Struggle With Financial Models? Most founders build financial models that investors skip. Why? Because they're too complex, too optimistic, or lack the clear assumptions that investors need to validate your numbers. From helping startups secure multi-million-dollar funding rounds, I've seen what works: simple, defensible models with transparent assumptions that show you understand your business inside out. H
Hugo Bradshaw
Jun 96 min read
5 Financial Metrics NZ Startup Founders Must Track Before Seeking Funding
By Hugo Bradshaw | Fractional CFO, The Bradshaw GroupUpdated: June 2026 What Are the Most Important Financial Metrics for NZ Startups? If you're a New Zealand startup founder preparing to raise capital, investors will ask for more than just revenue numbers. They want to see unit economics, cash runway, and growth efficiency backed by clean financial data. From working with multiple tech companies over the past 7 years and helping support multi-million-dollar funding rounds wi
Hugo Bradshaw
Jun 35 min read
Rising Costs: Why Small Increases Can Break Your Startup’s Cash Flow
Most startups don’t run out of cash because of one big mistake, they run out because of dozens of small cost increases that go unchecked. Inflation, supplier pricing changes, wage pressure, and subscription creep all contribute to a steady rise in operating expenses. Individually, these changes can feel minor. Collectively, they can materially impact your runway and decision-making. The danger lies in how subtle these increases are. A 5% increase in software costs, a slight r
Hugo Bradshaw
May 72 min read
Scaling Without a Full-Time CFO: An NZ Founder Playbook
Scaling a business in New Zealand is where things start to get real. Revenue is growing, the team is expanding, and the decisions you make begin to carry more financial weight. At this stage, many founders assume the next step is hiring a full-time CFO. In reality, most do not need a permanent executive hire yet. They need sharper visibility, stronger reporting, and experienced financial support that helps them make better decisions before growth exposes the cracks. That is e
Hugo Bradshaw
Apr 84 min read
Why Metrics Matter: Why Kiwi Founders Need To Track These 11 Essential Metrics
New Zealand investors want hard proof your startup can survive and grow. In a small, cash‑tight market, they lean in on numbers, not just ideas. The right metrics show whether your business is healthy, smart with money, and ready to scale before they ever open their wallets. Why metrics beat ideas alone A great idea is not enough to raise funding. In New Zealand, where local capital is scarce compared with larger hubs like the US, investors back businesses that can prove real
Hugo Bradshaw
Mar 253 min read
Fractional CFOs: The Smarter Finance Fix for NZ Startups
Starting a business in New Zealand is thrilling, but managing startup finances can quickly become one of the toughest challenges. Cash shortages end roughly 29% of ventures, while poor financial planning claims another 15%. For many founders a full‑time Chief Financial Officer (CFO) is out of reach, yet the need for financial clarity and control is undeniable. That’s where fractional CFOs come in. TBG offers approachable, part‑time CFO support designed specifically for early
Hugo Bradshaw
Mar 101 min read
Cash Burn pitfalls
NZ startups burn through cash faster than you think, many fail before year five due to preventable traps. Spot these monthly pitfalls to safeguard your runway and thrive. Overcommitting to Fixed Costs Locking into leases, salaries, or contracts before growth hits creates rigid outflows that outpace revenue in NZ's tough economy. This slashes reserves fast. Opt for variable costs and reassess via monthly alignment calls for agile frameworks. Ignoring Revenue Timing Gaps Lumpy
Hugo Bradshaw
Feb 192 min read
AI Finance for Startups: Smooth Sailing with Virtual CFO Confidence
AI Finance for Startups: Smooth Operations with Virtual CFO Confidence AI tools are revolutionising startup finance teams helping to deliver lightning fast forecasts, automated reports, and real-time cash insights that save founders hours of spreadsheet grind. The efficiency is game changing, especially for non-finance experts building New Zealand startups and scale-ups. Yet even the best AI can produce subtle errors in financial operations that erode trust over time. A virtu
Hugo Bradshaw
Feb 22 min read
Why Every Startup Needs a Virtual CFO (Before They Think They Do)
Building a startup is exciting every day feels like a mix of progress, chaos, and possibility. Founders are pulled in every direction: finding product-market fit, hiring the right people, raising capital, keeping customers happy. In the middle of it all, the numbers often get pushed to the side until they can’t be ignored. That’s where a Virtual CFO steps in. Unlike a full-time finance hire, a Virtual CFO (or fractional CFO ) brings senior level financial expertise without th
Hugo Bradshaw
Jan 143 min read
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